Generative AI services involve the use of machine learning models, particularly generative adversarial networks (GANs) and transformers, to create new data such as images, text, audio, and video. Generative AI services are widely applied in industries like media, entertainment, education, and design to automate content creation, enhance personalization, and simulate real-world environments. Generative AI also supports code generation, document summarization, product design, and knowledge synthesis. With responsible deployment, these services significantly increase creative efficiency while ensuring data integrity and ethical use.