The market for sodium cocoyl isethionate is anticipated to reach a value of US$ 199.7 million in 2023 and US$ 350.9 million by the end of 2033, with a CAGR of 5.8%. The sodium cocoyl isethionate market refers to the market for a mild surfactant that is derived from coconut oil and is widely used in personal care and cosmetic products such as shampoos, body washes, and facial cleansers. Sodium cocoyl isethionate is preferred over other surfactants due to its gentle and non-irritating nature, making it suitable for use in sensitive skin care products
The market for sodium cocoyl isethionate is driven by several factors such as the increasing demand for natural and organic personal care products, the growing awareness about the harmful effects of synthetic surfactants, and the rising consumer preference for sulfate-free products. The demand for sodium cocoyl isethionate is also influenced by the growth in the personal care and cosmetics industry, which is driven by factors such as increasing urbanization, rising disposable incomes, and changing consumer lifestyles. Additionally, the increasing focus of manufacturers on product innovation and development to cater to the evolving consumer demands is further fueling the market growth
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The market is also influenced by government regulations and policies related to environmental sustainability and safety. Governments around the world are implementing various initiatives to promote the use of natural and eco-friendly products, which has further fueled the market growth
What are the Key Dynamics Aiding Sodium Cocoyl Isethionate Market Growth?
- A gradual increase in consumer expenditure on personal and home care products manufactured using natural ingredients is a pervasive trend prompting companies to invest heavily in the inclusion of naturally occurring substances. The trend is expected to fuel demand for sodium cocoyl isethionate with sodium-based salt being derived from coconut oil exhibiting superior cleansing and foaming properties making it a suitable candidate for use in personal and home care products.
- With sustainability emerging as a key factor influencing consumer choices, personal care industry is increasingly using sodium cocoyl isethionate in product formulations while aggressively marketing these products as zero waste producers.
- Growing consumer consciousness about the ingredients used in personal care and cosmetics is creating a demand for natural alternatives to sulfate surfactants which are increasingly being linked to causing irritation of the skin and development of allergies. The compound is expected to increasingly replace sulfate-based surfactants in shampoos, soaps, and other skin care products owing to its superior foaming and cleansing properties and mild nature, a factor which is expected to propel sodium cocoyl isethionate market growth.
- Sodium cocoyl isethionate exhibits exceptional mildness and superior cleansing, emulsifying, and foaming properties making the chemical compound highly suitable for use in baby care products such as shampoos, soaps, wipes, and cleansing bars. With UN estimating the global population to surpass 11 billion by 2100, demand for baby care products is estimated to surge.
- Increasing accessibility to the chemical compound coupled with the availability of various do-it-yourself (DIY) recipes for producing homemade face washes, cleansers, and shampoos are fueling the uptake of the chemical at a small scale. The pervasive trend is likely to boost cocoyl isethionate market growth.
Sodium Cocoyl Isethionate Market – Competitive Landscape
- With demand for sulfate-free surfactants on the rise, Evonik launched a range of surfactants containing a combination of sodium cocoyl isethionate and thickening agents specially manufactured to meet the demands of skin and hair care products.
- To capitalize on the pervasive trend of sustainability, Lamazuna launched the first-of-its-kind solid toothpaste with sodium cocoyl isethionate as the cleansing agent and surfactant in the oral care product. The company is marketing the product as a zero waste producer and is using degradable cardboard for packaging of the toothpaste.
- Banking on the growing demand for natural ingredients-based home care products, Capucin announced the launch of Cake Vaisselle, a high-performance solid soap for cleaning dishes and utensils with sodium cocoyl isethionate as the main component in its formulation.
- Increasing reports of irritability from using shampoos using sulfate-based surfactants is prompting companies to introduce sulfate-free shampoos and hair care products. In order to capitalize on the growing demand for sulfate-free hair products, Solvay launched Miracare SOFT S-525 shampoo which leverages the high foamability and efficient cleansing action of sodium cocoyl isethionate.