Market Analysis
The global mobile security software market is likely to touch USD $42.13 Billion at a 14.58%CAGR in the forecast period 2020- 2030, according to the latest Market Research Future (MRFR) analysis. Mobile security software includes the protection of smart devices against accidental loss, online identity theft, hacker attacks, spyware, viruses, unauthorized access, data theft, and malware. The software also helps in blocking unwanted messages and calls and detects and deletes malicious apps which may act as a threat to user privacy.
Various factors are fuelling the global phone security software market share. As per the recent MRFR market estimates, such factors include the increasing sophistication of cyber-attacks in mobile devices, growing trend of BYOD in different companies, rising adoption of enterprise mobility solutions, rise in mobile phone subscriptions, rise in online mobile payment, increase in the need to offer protection to video streaming content, growth in the use of artificial intelligence and machine learning in mobile security application, growing adoption of mobile banking and m-commerce, growing instances of theft of confidential financial data, and emergence of mobile security as a service.
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On the contrary, complexity in designing embedded security solution and high cost of mobile security solution may impede the global mobile security software market growth in the forecast period.
COVID-19 Analysis
The pandemic has prompted organizations in taking a closer look at business continuity plans and evaluating their remote work readiness. Companies of every size are leveraging its corporate strategies to enable workers in working remotely. Working in remote areas offers a weak connection in the security ecosystems because workers choose in accessing the network through public Wi-Fi. This is likely to add to the mobile security software market growth.
Market Segmentation
The MRFR report throws light on an inclusive segmental analysis of the global mobile security software market based on type.
By type, the global mobile security software market is segmented into mobile virtual private networks, email spam blocking, mobile device security mobile security as a service, mobile identity management, and mobile data security. Of these, the mobile device security segment will lead the market over the forecast period. It is likely to grow at a 10.2% CAGR by 2027. These security devices help in protecting every mobile device including tablets, notebooks, and smartphones from cyberattacks. It helps to block malware and other forms of advanced threats like unauthorized network accessibility on different mobile devices. It is done through cloud-based software which has the capability to effectively perform inspection and malware analysis on such devices.
Regional Analysis
By region, the global mobile security software market covers the recent trends and growth opportunity across Europe, China, India, Japan, South America, North America, and the Middle East and Africa (MEA). Of these, North America will command the market over the forecast period. Increasing number of mobile employees, growing trend of BYOD in businesses, and growing incidence of cyber-attacks are adding to the global mobile security software market growth in the region.
In Europe, the global mobile security software market is predicted to hold the second-largest share over the forecast period. Proliferation of mobile workforce, workforce transformation in France, the Netherlands, Germany, and Italy, and the adoption of flexible workplace policy are adding to the global mobile security software market growth in the region.
In India, the global mobile security software market is predicted to grow at the highest CAGR over the forecast period. Increasing adoption of mobile security applications, increasing mobile workforce, growing dependence on personal devices for work, and adoption of flexible workplace policy are adding to the global mobile security software market growth in the region.
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Key Players
The prominent players profiled in the global mobile security software market report include Sophos Group PLC (UK), AVG Technologies (Czech Republic), Citrix Systems, Inc. (US), F-Secure Corporation (Finland), Microsoft Corporation (US), VMware, Inc. (US), Symantec Corporation (US), Kaspersky Lab (Russia), Intel Security (US), and Apple Inc. (US), among others.
Industry Updates
March 2021- With an aim to protect mobile devices against war fighters, the Defence Innovation Unit of Pentagon is readying to ramp up mobile security. It is coming up with a mobile threat application which will analyze for issues on Defense Department-issued devices and shares findings in the cloud. DOD should safeguard mobile devices against attacks like malicious risky apps, phishing, network attacks, and operating system exploitation.
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